The European Business Journal talks to Tom Davies, Instron’s EMEA Commercial Director, about our pioneering work in new technology development. Tom Davies says: “The use of new materials is driving a rapid increase in the need to conduct testing. However, if you need to do more testing but want to keep the development cycle short, then you need to look for ways to test more efficiently and more quickly. Instron develop innovative testing products that improve workflow, efficiency, safety and user experience to address this need...we want our customers to know that we care about their success”. Read the most recent edition of the European Business Journal to learn more!